Because you’re worth it? No, the tag line is actually ‘Earth is a memory worth fighting for’. The poster is rather a good one, showing a ruined New York in the far future. All you need now is a few apes to pop out and throw a net around Tom, and this Joseph Kosinski film would be more or less complete.
Here’s the official blurb from the movie…
Jack Harper (Tom Cruise) is one of the last few drone repairmen stationed on Earth. Part of a massive operation to extract vital resources after decades of war with a terrifying threat known as the Scavs, Jack’s mission is nearly complete. Living in and patrolling the skies from thousands of feet above, his soaring existence is brought crashing down when he rescues an attractive female stranger from a downed spacecraft. Her arrival triggers a chain of events that forces him to question everything he knows and puts the fate of humanity in his hands.